Academic Journal of Humanities & Social Sciences, 2022, 5(13); doi: 10.25236/AJHSS.2022.051314.
School of Art, West Anhui University, Lu'an, China
"Lovely China" provides an important epistemology, methodology and practical theory for displaying a real, three-dimensional and comprehensive China.Telling China’s stories and spreading Chinese voice is an imperative starting point. The image of Lovely China has rich connotations, and it is of great practical significance to shape and spread the image of Lovely China. This study will start from the explosion phenomenon of Bing Dwen Dwen, the relationship between empathy and the construction of the image of cute China, and analyze how empathy theory is used in the construction of the image of lovely China, which will help to have a better acknowledge of the construction of the image of lovely China ,which can also provide some new ideas for the dissemination of Chinese culture.
empathy communication; lovely China; Bing Dwen Dwen; cultural symbols
Tong Shuting. On the mechanism of empathy in the construction of "lovely Chinese image"——Taking the overwhelming popularity of Bing Dwen Dwen as the example. Academic Journal of Humanities & Social Sciences (2022) Vol. 5, Issue 13: 72-76. https://doi.org/10.25236/AJHSS.2022.051314.
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