International Journal of New Developments in Education, 2022, 4(17); doi: 10.25236/IJNDE.2022.041711.
Zhengzhou Shengda University, Zhengzhou, Henan, 451191, China
Advertising is derived from the development of domestic society. To a certain extent, it promotes the in-depth exchange of information and helps the rapid development of economy. In the eyes of contemporary people, advertising is a marketing means that can be seen everywhere in the commercial society. However, with the continuous development and progress of society, people's thoughts and aesthetic values have changed greatly to a certain extent. As an important place for teaching and educating people, colleges and universities must attach great importance to the above-mentioned changes, especially strengthen the reform and innovation of advertising design courses. Only in this way can we continuously adapt to the overall law of the continuous development of the social market economy and cultivate high-quality advertising talents with stronger comprehensive strength.
Universities, Advertising Design Course, Reform in Education
Zhang Yang. Discussion and Research on the Teaching Reform of College Advertising Design Course. International Journal of New Developments in Education (2022) Vol. 4, Issue 17: 48-51. https://doi.org/10.25236/IJNDE.2022.041711.
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