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Academic Journal of Business & Management | Francis Academic Francis

Academic Journal of Business & Management

ISSN 2616-5902 (Print)
ISSN 3033-5183 (Online)

An empirical study of the impact of digital marketing on the brand image of new retail companies

Lyu Jikun1, Ding Xiaoxi2

Abstract | References | PDF | HTML | Pub. Date: Jan 30, 2024

DOI: 10.25236/AJBM.2024.060135 | Downloads: 95 | Views: 3924

The Influence of Banking Development on Economic Growth in Zhejiang Province

Weiting Peng

Abstract | References | PDF | HTML | Pub. Date: Jan 30, 2024

DOI: 10.25236/AJBM.2024.060134 | Downloads: 63 | Views: 1639

Research on personalised product marketing strategies driven by big data

Cui Le1,2

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060131 | Downloads: 88 | Views: 3675

Study on evaluation of influencing factors of prefabricated housing cost

Chu Chenhui, Li Guohui

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060130 | Downloads: 68 | Views: 1768

Analysis of Farmers' Income Security Mechanism under the View of Food Security

Xiaoshu Liao1, Yudong Jiang2, Xuemei Jia1

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060127 | Downloads: 76 | Views: 1935

A Study of Calendar Effects in China

Guotai Zhong

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060126 | Downloads: 70 | Views: 1885

A Review of Research on the Impact of Digital Finance on Corporate Governance

Pan Yufan, Zhou Ruitao

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060125 | Downloads: 66 | Views: 2082

The analysis of financial development in Northeast China from 2005 to 2021

Li Wantong

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060120 | Downloads: 69 | Views: 1604

Enterprise Internal Control: Review of Domestic and Foreign Studies

Chen Yuxi, Tang Yuan, Li Xiaoqing

Abstract | References | PDF | HTML | Pub. Date: Jan 25, 2024

DOI: 10.25236/AJBM.2024.060118 | Downloads: 94 | Views: 2614